Ono Hawaiian Eats — Laura Moede's Portfolio

Ono Hawaiian Eats

This project is a hypothetical redesign of fast casual restaurant Ono Hawaiian BBQ. Ono is hiding behind the descriptive words “Hawaiian BBQ”. It is time to bring “Ono” forward. The redesigned logo was inspired by the ease and movement of the Hawaiian islands.

Brand Identity, Editorial Design
Tools: Illustrator, Photoshop, InDesign
Craft: Block Printing

Postcards

Standard-Landscape-US_Napali+Coast.jpg

Ono - Moo Standard Postcards_Musubi Monster.png

Standard-Landscape-US_Aloha+Rainbow.jpg

Standard-Landscape-US_Surfing+Ono.jpg

Standard-Landscape-US_Relax Graphic.png

Standard-Landscape-US_Paradise Surfers.png

Standard-Landscape-US_Wave Pattern.png

Standard-Landscape-US_Postcard Front.png

Brand Implementation

Poster+in+Restaurant+Mockup.jpg

Merchandise

Lookbook

Laura Moede - Ono Hawaiian Eats Lookbook Spreads.png

Process

Laura Moede - Ono Hawaiian Eats Final Pres_About.png

Laura Moede - Ono Hawaiian Eats Final Pres_Mission Statement.png

Laura Moede - Ono Hawaiian Eats Final Pres_Why Rebrand-.png

Laura Moede - Ono Hawaiian Eats Final Pres_Brandscapes.png

Laura Moede - Ono Hawaiian Eats Final Pres_Initial Mood Boards.png

Laura Moede - Ono Hawaiian Eats Final Pres_Initial Mood Boards 2.png

Laura Moede - Ono Hawaiian Eats Final Pres_Mind Maps - Comfort.png

Laura Moede - Ono Hawaiian Eats Final Pres_Mind Maps - Pause.png

Laura Moede - Ono Hawaiian Eats Final Pres_Mind Maps - Aloha.png

Laura Moede - Ono Hawaiian Eats Final Pres_Brand Design.png

Laura Moede - Ono Hawaiian Eats Final Pres_Logo - FINAL.png

Laura Moede - Ono Hawaiian Eats Final Pres_Logo - IDEATION.png

Laura Moede - Ono Hawaiian Eats Final Pres_Logo - Development.png

Laura Moede - Ono Hawaiian Eats Final Pres_Logo - Inspiration.png

Laura Moede - Ono Hawaiian Eats Final Pres_Postcard Designs.png

Laura Moede - Ono Hawaiian Eats Final Pres_Postcard Development.png

Laura Moede - Ono Hawaiian Eats Final Pres_Postcards Printed.png

Remember Bowie →